About Us
At Veritas, we don’t just tell stories,
we engineer influence. We move at the speed of culture, powered by insight, creativity, and a relentless commitment to earning attention in meaningful ways. As we expand our integrated communications practice, we’re looking for a Senior Account Director who brings executive‑level client leadership, best‑in‑class strategic thinking, and the ability to elevate both people and programs across a portfolio of business.
As a Senior Account Director, you are a core strategic partner to clients and an influential leader within the agency. You oversee major accounts or multi‑brand portfolios, drive strategic vision, ensure operational excellence, and guide a high‑performing team to deliver standout, culturally relevant work. You provide clarity, direction, and foresight - empowering your teams to execute while you focus on leadership, counsel, and growth.
If you’re energized by shaping high‑impact integrated strategies, advising senior stakeholders, nurturing talent, and influencing the future of PR, this role is for you.
Responsibilities
What You'll Do:
Client Leadership & Strategic Partnership
- Act as a senior strategic partner to top-tier clients, cultivating trusted relationships with directors, VPs, and C‑suite stakeholders.
- Own and shape long‑term account vision, ensuring programs directly support client business objectives and brand priorities.
- Lead major strategic moments (annual planning, business reviews, organizational briefs, crisis/issue navigation) with executive-ready thinking.
- Deliver high-impact counsel with a forward-looking POV on culture, industry trends, and reputational considerations.
- Oversee integrated 360 strategies ensuring cohesion and measurable impact, alongside IAT partners.
- Ensure excellence in client satisfaction and retention, anticipating needs before they surface.
- Provide proactive guidance on risk, reputation, and competitive realities while bringing calm, confident leadership to complex situations.
Portfolio Oversight, Operational Excellence & Financial Leadership
- Oversee a portfolio of accounts, ensuring strategic alignment, operational efficiency, and high-quality delivery across client programs.
- Own financial stewardship for your portfolio: forecasting, staffing models, scopes, margins, and efficiency improvements.
- Partner with agency leadership to resource accounts effectively, balancing client needs with talent development and agency priorities.
- Identify and resolve portfolio-level risks related to workflow, team structure, financial health, and client dynamics.
- Shape and strengthen scalable internal systems, templates, and processes that support quality, clarity, and growth across the agency.
- Champion operational discipline while creating space for creativity and big ideas.
Team Leadership, Mentorship & Delegation
- Lead, coach, and inspire a multi-level team.
- Delegate strategically, empowering account teams to lead day‑to‑day while you provide oversight, guidance, and escalation support.
- Drive talent development by offering ongoing feedback, structured mentorship, and clear growth pathways.
- Support reviews, development plans, and succession planning for direct reports.
- Build a positive, supportive, accountable culture rooted in trust, collaboration, and excellence, especially during high-pressure moments.
- Model leadership behaviour that strengthens team engagement, morale, and retention.
Earned+ Media Strategy, Leadership & Strategic Counsel
- Act as the senior strategic brain behind Earned+ and integrated communications programs.
- Provide high-level oversight of media strategy, narrative development, messaging frameworks, and spokesperson counsel.
- Intervene strategically during high-value media moments or sensitive stories, supporting teams with senior relationships where needed.
- Offer seasoned counsel on issues, reputation management, and cultural risk, equipping clients to navigate a fast-moving environment.
- Identify cultural, societal, and industry trends that open opportunities or pose implications for clients.
Influencer, Creator & Content Program Leadership
- Provide top-line strategic oversight on influencer and creator work, ensuring programs are innovative, culturally resonant, and strategically aligned.
- Guide the standards for partner vetting, briefing, content review, and measurement, reinforcing best-in-class practices.
- Partner with creative and digital teams to elevate owned, social, and content-forward storytelling across client portfolios.
- Oversee quality, brand safety, and strategic rigor across all content outputs.
New Business & Organic Growth Leadership
- Identify, shape, and lead organic growth opportunities, proactively strengthening and expanding client relationships.
- Lead or co-lead new business pitches, contributing to pitch strategy, narrative development, resourcing, and team orchestration.
- Drive thought leadership and innovative ideas that reinforce Veritas’ positioning in the market.
- Collaborate with agency leadership to strengthen offerings, case studies, credentials, and cross-functional integration.
- Contribute meaningfully to annual revenue planning and growth strategy.
Emerging Skills & Innovation:
At Veritas, we embrace the tools shaping the future of communication. You don’t need to be an engineer but you do need to be curious, responsible, and excited about the role technology plays in modern PR. We expect all team members to continually build AI fluency and use these technologies in their day to day tasks. Training and access to our suite of AI tools is provided to all employees.
AI & Large Language Model (LLM) Fluency
- Use AI tools to enhance research, draft materials, analyze data, and identify trends.
- Understand and champion best practices and ethical guidelines for responsible use of AI tools, applying critical thinking and human judgement to every AI-generated output.
- Identify opportunities for technological innovation across the portfolio, upskilling teams and improving workflows.
Digital & Social Intelligence
- Stay ahead of cultural and platform trends, bringing forward implications that influence strategy and creative development.
- Ensure digital-first thinking is fully embedded in integrated strategies.
- Help clients understand how digital culture impacts reputation, community engagement, and earned opportunity.
Benefits
What To Expect From Us:
At Veritas, we believe people do their best work when they feel supported, valued, and empowered to grow. Our benefits are designed to champion your wellbeing, fuel your curiosity, and help you build a career with impact.
Wellbeing & Lifestyle
- Comprehensive health and dental coverage to support your physical and mental wellness.
- Generous paid time off including vacation, personal days, and a winter holiday office closure so you can recharge.
- Hybrid work model designed for connection and flexibility with two-days dedicated in office and three-days at your Manager’s discretion. Note that all new hires are required to be in-office three-days per week for the first 90-days.
- Remote work option offered to employees after 6-months that supports where, and how, you do your best thinking.
Growth & Development
- Access to mentorship and leadership development programs, through our unique Professional Coaching program, helping you build craft and confidence, and continue to progress in your career.
- Regular training on emerging tools and technologies, including AI literacy sessions and ethical best‑practice workshops.
Culture & Community
- A team that leads with empathy, creativity, and curiosity, and celebrates wins together.
- Agency-wide events, social activities, and volunteer opportunities that keep us connected and inspired.
Perks That Matter
- Mobile phone and home internet support to keep you equipped.
- Discretionary days every long weekend between May and October for additional down-time (because balance matters).
- Access to innovative tools and platforms that help you work smarter, not harder.
